Session Outlines

THE FUNDEMENTALS OF BUSINESS WRITING

If learning to do just three simple skills could decrease the time you spend writing by up to 50%, and increase the possibility that someone would actually read what you wrote, would you do it? If your answer is yes, this practical business writing session is for you. Canada’s etiquette expert shows you how to communicate more effectively and write for impact.

Rationale for this session:

Increasingly, due to budget cuts and restructuring, middle and upper managers are forced to take on communication responsibilities that were previously delegated to support or administrative staff. Professionals can no longer rely on someone else to “cross the t’s and dot the i’s.” In addition, in cases where busy executives have the luxury of administrative help, those executives are responsible for training their support staff. You cannot teach someone something you do not know. And it is difficult to explain to people what it is you expect in their professional communications if you do not know yourself what is appropriate.

Session Outcomes:

• Send a professional, polished, and up-to-date impression through written correspondence;
• Pinpoint writing problems and use basic writing concepts that may have been forgotten;
• Adopt modern format guidelines for emails, letters, memos, short reports, and thank you cards;
• Avoid writer’s block and learn to write more concisely;
• Write effective subject lines and opening statements;
• Monitor their tone and communicate with more clarity;
• Update their writing style;
• Use proper grammar, diction and punctuation;
• Write to save themselves—and others—time and energy.

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